Lonelybrand.com, a brand marketing blog, recently did a trend piece about online quizzes as content marketing tools. It is a great article with lots of good information for brand marketers.
I’m excited to hit the road with my colleagues, Cheryl Ball, APR, and Chris Martin, Account Manager, to present at the Public Relations Society of America Southeast District Conference in Charlotte, N.C., on Thurs., April 10.
Topics:
Marketing to Women,
MarketingPR,
Fletcher Features
Whew! It’s going to be a whirlwind week. I’m in beautiful Charleston, SC for the South’s premiere fashion event, Charleston Fashion Week. FletcherPR's long-time client, Jewelry Television (JTV) is here to launch their new brand, ‘Jewelry Love,’ and we’re here to ensure they get mega media coverage. We’re also working with a new client-- Charleston Fashion Week, the event itself-- to help attract more national media attention.
Topics:
Fletcher Features
The importance of relationships in media has increased. It’s becoming more and more about who you know as opposed to what you know. For bloggers, this can be difficult, considering you work in a predominantly digital sphere. One way to add a face to the blog is to attend press previews and events. Industry only press previews provide a great opportunity to develop these media relationships and get your name and face out there.
Topics:
Marketing to Women,
MarketingPR,
Fletcher Features
As many business owners can attest, getting to your third year as an entrepreneur is tough. Making it to 20 years can be seen as an ascent to Everest for a business owner just getting his feet on the ground.
Topics:
MarketingPR,
Fletcher Features
When it comes to beauty and supporting a good cause, we at FletcherPR are all for it. So you can only imagine how giddy we were to be a part of European Wax Center’s promotion to support Susan G. Komen here in Knoxville.
Topics:
Marketing to Women,
MarketingPR,
Fletcher Features
Topics:
Marketing to Women,
MarketingPR,
Fletcher Features
It’s summer, which means people are hitting the road, taking road trips and heading to far-off destinations.
Topics:
Fletcher Features
If you’ve kept up with our blog, you may have noticed a new author posting recently. That would be me, Abbigail the Intern. (*Note: I’m thinking of patenting that for my superhero alias. You’ll see why if you continuing reading.) I started interning for FletcherPR at the end of May and have had my fair share of stories to tell.
Topics:
MarketingPR,
Fletcher Features
Topics:
Marketing to Women,
MarketingPR,
Fletcher Features
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