The PoweR of Strategic Charitable Giving: Mike McClamroch

Topics:
Philanthropy, Fletcher, Charitable Giving, public relations, Ms. Interpreted, ETFoundation

Leading from the Front: A Chat with PRCA’s Francis Ingham (Part 1 of 2)

In this special two-part episode of #MsInterPReted, Kelly and Mary Beth welcome their first overseas guest to the podcast… a London-based leader at the helm of the world’s largest membership body of public relations professionals. 

Topics:
Fletcher, public relations, #MsInterPReted, PRCA

Crafting the Entrepreneurial Story: Marcus Hall

Marcus Hall’s entrepreneurial journey can be described as anything but conventional.  A visionary of his work and of his desired brand, Marcus worked for years developing Marc Nelson Denim into a widely known and respected name – not only in the Knoxville, Tennessee, area where he grew up, but also as an emerging nameplate in the fashion industry.  But then it all came crashing down in sudden crisis.

Topics:
Knoxville, Fletcher, marketing, public relations, Mark Nelson Denim, strategy, Marcus Hall, Crisis

Ms. InterPReted Episode 7:  Differentiating True PR Strategy From Mere Tactics

Q4 is “Strategic Planning Season” for many companies and organizations in ramp-up to the next calendar year. Comprehending the drivers of relationship-building success starts with differentiating true PR strategy from mere tactics. 

Topics:
Fletcher, marketing strategies, public relations strategies, public relations, kelly fletcher, mary beth west, #MsInterPReted

Ms. InterPReted Episode 6: The State of Influencer Marketing

Mark Weaver started his marketing career as a blogger, photographer and social media influencer in the motorcycle industry.  He moved to Knoxville, TN, from Louisville, KY, where he created digital marketing content for GE Appliances. He has a BA from Purdue University in Communications with Minors in Computer Technology and Organizational Leadership & Supervision. 

Topics:
Fletcher, marketing, public relations, influencer marketing, Ms. Interpreted

Fletcher / West Join Forces with New #MsInterPReted Public Relations Podcast

With offices in Knoxville and Atlanta, Fletcher Marketing PR announced today the launch of the “MsInterPReted” podcast, a new digital offering from the public relations firm to help demystify PR issues, trends and related topics for strategic communicators as well as executives in other disciplines who wish to grow their businesses or develop their organizations.

Topics:
Tips, Public Speaking, Reporting, Communications, MarketingPR, In the News, public relations, influencer, social media, influencer marketing, podcast, kelly fletcher, mary beth west, PR News, Ms. Interpreted