Fletcher Team

Recent Posts

Ms. InterPReted Episode 6: The State of Influencer Marketing

Mark Weaver started his marketing career as a blogger, photographer and social media influencer in the motorcycle industry.  He moved to Knoxville, TN, from Louisville, KY, where he created digital marketing content for GE Appliances. He has a BA from Purdue University in Communications with Minors in Computer Technology and Organizational Leadership & Supervision. 

Topics:
Fletcher, marketing, public relations, influencer marketing, Ms. Interpreted

Ms. InterPReted Episode 5: #BrandsTakingStands or #GetWokeGoBroke

Kelly and Mary Beth stir up some potential heat with this episode, taking to task the growing trend of brands (and their PR / marketing departments and even CEOs) adopting and pushing social debates and hotly contested political issues . . . all on the advice of some PR firms that may (or may not) be properly guiding their clients or otherwise offering up an inappropriate one-size-fits-all approach.

Topics:
Brand Awareness, kelly fletcher, PR News, Ms. Interpreted, activism, #MsInterPReted

An Infographic - Building Trust with Millennial Moms

Building trust with millennial mom begins with understanding who she is, where she is and what she wants. Check out our infographic to learn more about the power and complexities of the millennial mom. 

Topics:
Marketing to Women, MarketingPR

Fletcher hosts Career Day for students, recent graduates

We were honored Wednesday to have college students and recent graduates visit the team at Fletcher Marketing PR for our 2nd Annual Career Day.

Topics:
MarketingPR, Fletcher Features

Fletcher Marketing PR wins 5 ADDYs

We were honored to have our creative work recognized at the 51st American Advertising Awards.

Topics:
MarketingPR, Fletcher Features

Fletcher staff join PRSA, KAMA boards

Congratulations to Fletcher Team Members Chris Martin and Claudette Saryia for their recent board appointments with local chapters of the Public Relations Society of America and American Marketing Association, respectively.

Topics:
MarketingPR, Fletcher Features

Getting our #Elfie on

Live elves and cocktails? It was a party you didn't want to miss!

Topics:
Fletcher Features

Growth and Advice from Our Spring 2015 Intern, Rebecca Horky

The last four months of my internship at Fletcher has helped shape me into the career woman I’ve been inspired to be. It wasn’t a “Grab six non-fat lattes before you come into work,” internship. It was a get-it-done and do-it-right sort of gig. There’s little time for errors in the world of PR, and that’s something I quickly had to realize.

Topics:
MarketingPR, Fletcher Features

Marketing to Women Making Financial Decisions

When you need financial advice, you typically picture a male sitting behind a desk at the bank. Well we are here with another story to help banish that stereotype. In recent years, female hedge fund managers have been more successful than their male counterparts.

Topics:
Marketing to Women, MarketingPR

Marketing to Women with Power Tips

It can be hard out there for a woman trying to make her own way. Whether you are a single mom, a working mom, an up-and-comer or an entrepreneur, we know what it feels like to have the odds stacked against you.

Topics:
Marketing to Women, MarketingPR