How must strategic communicators use data effectively in their communications campaigns, advocacy work and in counsel to senior management?
Professor Ana Adi of Quadriga University in Berlin, Germany, delves into this topic, with a passion for making our work stronger through the power of the best information and insights.
Topics:
gender,
Fletcher,
marketing,
PR,
public relations,
kelly fletcher,
mary beth west,
#MsInterPReted,
Berlin,
womeninpr,
data,
Quadriga University,
Ana Adi,
research,
metrics
