#MsInterPReted Twitter chat with @nickyregazzoni and @GeorgeBlizzard Recap

On Wednesday, March 25, #MsInterPReted hosted our monthly twitter chat. Our guests were @nickyregazzoni and @GeorgeBlizzard of The PR Network and PRCA's Virtual Group Leadership. The topic was Virtual Working From Home best practices in PR and beyond. 

Topics:
Fletcher, PR, #MsInterPReted, PRCA, Twitter Chat, Working from home, virtual working, The PR Network

#MsInterPReted SPECIAL EDITION: Crisis Planning for Business Continuity

As worldwide business, governmental and organizational entities face crisis-preparedness demands for coronavirus contingency planning – and as crisis issues and incidents of all forms are part of each daily news cycle – CEOs, management teams and boards of directors must stand accountable to make sure their organizations are prepared for the completely unexpected… or, in the coronavirus case, a fast-evolving and foreseeable disruption with a full-scale impact that is yet unknown.

Topics:
business, Fletcher, PR, Communications, public relations, #MsInterPReted, Crisis, planning, coronavirus, emergency, continuity, plans, training

#MsInterPReted #EthicsWashing: The New Authenticity Fail?

#MsInterPReted Co-Host Mary Beth West made history in February 2020, by being officially banned by the Global Alliance for Public Relations and Communications Management (GA) – a move the GA admonished Mary Beth in its written reprimand to her as being unprecedented.

Topics:
Fletcher, PR, public relations, #MsInterPReted, PRethics, EthicsMatter, EthicsWashing

#MsInterPReted Twitter Chat with @laurafromaura Recap

On Wednesday, February 26, #MsInterPReted hosted our monthly twitter chat. Our guest was @laurafromaura Laura Sutherland, the leader and founder of @ThePRFest and the topic was "Advocating for Ethical PR."

Topics:
PR, #MsInterPReted, PRCA, PRethics, EthicsMatter, ethics, EthicsAdvocate, Laura Sutherland, ThePRFest

#MsInterPReted -PR, Metrics, and Nudge Theory: Shayoni Lynn

#MsInterPReted welcomes another guest from “across the pond” in the U.K., Shayoni Lynn, FCIPR, CM-PRCA, of Lynn PR, based in Wales – an industry expert in data-management and insight-driven communications, strategic stakeholder engagement, measurement and evaluation.

Born in India, Shay holds Associate Lecturer status at Cardiff University and shares membership with Kelly and Mary Beth in the Public Relations and Communications Association (PRCA-UK) – in which Shay is spearheading ethics initiatives in 2020 for PRCA’s PR Council.

Shay’s expertise spans numerous behavioral-science topics, including the emerging area of “nudge” communications. Shay is also a regular speaker at industry events in Europe. Last year, Shay was recognized in the WalesOnline “35 under 35” list of top young business and professional women in Wales. Early in 2020, Shay’s firm, Lynn PR, was named “One to Watch in 2020” by PRWeek UK.

Topics:
marketing, PR, public relations, #MsInterPReted, PRCA, PRethics, EthicsMatter, LynnPR, Shayoni Lynn, Wales, Cardiff, Nudge, ethics, UK, nudgetheory

#MsInterPReted - Women Helping Women: Mentorship & Community Engagement

In the category of female mentorship and the servant-leader model, there could be no more compelling a duo than these two guests, who’ve advised countless organizations and mentored hundreds of colleagues in their careers . . .

Topics:
Fletcher, PR, public relations, #MsInterPReted, Diversity, MarketingToWomen, PRdiversity, ShannonHannum, JoyBishop

#MsInterPReted Twitter Chat with @EllaMinty Recap

On Wednesday, January 29th, #MsInterPReted launched our first Twitter chat. Our guest was Ella Minty, founder of the U.K.-based #PowerAndInfluence online PR community, and the topic discussed was "Women Driving Thought-Leadership," which focused on how women can drive thought-leadership conversations that are clearly heard, accurately understood and given fair consideration in the marketplace of ideas.

View the recap of our Q&A below:

Topics:
women in leadership, Fletcher, PR, podcast, #MsInterPReted, thought-leadership, Women in PR, PowerandInfluence, Twitter Chat

#MsInterPReted Explores Reaching the Big ‘L’ in #LGBT: How Marketers Keep Getting it Wrong

Long-time Atlanta radio personality and LGBT trailblazer Melissa Carter shares her life journey as well as her insights about reaching the lesbian segment (and lesbian sub-segments) of the LGBT market, as well as why proper audience segmentation and research of this widely misunderstood community should never be underestimated.

Topics:
Fletcher, PR, diversity marketing, public relations, podcast, #MsInterPReted, LGBT, Lesbian, Diversity, MarketingToWomen, PRdiversity

Direct Sales: Why Entrepreneurial Women are the Driving Force

Topics:
Fletcher, PR, public relations, Ms. Interpreted, #MsInterPReted, DirectSelling, Bonvera

Ms. InterPReted:  Season 1 Memorable Moments

With year-end of 2019 closing in, Kelly and Mary Beth conclude Season 1 of #MsInterPReted for the calendar year with a look back at some of the most memorable moments, guests, interviews, laughs, revelations -- and even a few tear-jerkers -- from the podcast's kick-off of Episodes 1-13. Revisit compelling interviews with guests as well as Kelly's and Mary Beth's top picks of their own best-practice discussions and insights.

Topics:
Fletcher, marketing, marketing strategies, PR, public relations, podcast, Ms. Interpreted, PRethics, Season 1