#MsInterPReted welcomes another guest from “across the pond” in the U.K., Shayoni Lynn, FCIPR, CM-PRCA, of Lynn PR, based in Wales – an industry expert in data-management and insight-driven communications, strategic stakeholder engagement, measurement and evaluation.
Born in India, Shay holds Associate Lecturer status at Cardiff University and shares membership with Kelly and Mary Beth in the Public Relations and Communications Association (PRCA-UK) – in which Shay is spearheading ethics initiatives in 2020 for PRCA’s PR Council.
Shay’s expertise spans numerous behavioral-science topics, including the emerging area of “nudge” communications. Shay is also a regular speaker at industry events in Europe. Last year, Shay was recognized in the WalesOnline “35 under 35” list of top young business and professional women in Wales. Early in 2020, Shay’s firm, Lynn PR, was named “One to Watch in 2020” by PRWeek UK.
Topics:
marketing,
PR,
public relations,
#MsInterPReted,
PRCA,
PRethics,
EthicsMatter,
LynnPR,
Shayoni Lynn,
Wales,
Cardiff,
Nudge,
ethics,
UK,
nudgetheory
In the category of female mentorship and the servant-leader model, there could be no more compelling a duo than these two guests, who’ve advised countless organizations and mentored hundreds of colleagues in their careers . . .
Topics:
Fletcher,
PR,
public relations,
#MsInterPReted,
Diversity,
MarketingToWomen,
PRdiversity,
ShannonHannum,
JoyBishop
On Wednesday, January 29th, #MsInterPReted launched our first Twitter chat. Our guest was Ella Minty, founder of the U.K.-based #PowerAndInfluence online PR community, and the topic discussed was "Women Driving Thought-Leadership," which focused on how women can drive thought-leadership conversations that are clearly heard, accurately understood and given fair consideration in the marketplace of ideas.
View the recap of our Q&A below:
Topics:
women in leadership,
Fletcher,
PR,
podcast,
#MsInterPReted,
thought-leadership,
Women in PR,
PowerandInfluence,
Twitter Chat
Long-time Atlanta radio personality and LGBT trailblazer Melissa Carter shares her life journey as well as her insights about reaching the lesbian segment (and lesbian sub-segments) of the LGBT market, as well as why proper audience segmentation and research of this widely misunderstood community should never be underestimated.
Topics:
Fletcher,
PR,
diversity marketing,
public relations,
podcast,
#MsInterPReted,
LGBT,
Lesbian,
Diversity,
MarketingToWomen,
PRdiversity
Topics:
Fletcher,
PR,
public relations,
Ms. Interpreted,
#MsInterPReted,
DirectSelling,
Bonvera
In Episode 10 (Part 2 of 2) of this interview with PRCA Director General Francis Ingham, Francis explains the tough realities – and shocking repercussions – of taking a stand in the Bell-Pottinger ethics-violation case in 2017.
Topics:
Fletcher,
#MsInterPReted,
PRCA,
PRethics
In this special two-part episode of #MsInterPReted, Kelly and Mary Beth welcome their first overseas guest to the podcast… a London-based leader at the helm of the world’s largest membership body of public relations professionals.
Topics:
Fletcher,
public relations,
#MsInterPReted,
PRCA
Q4 is “Strategic Planning Season” for many companies and organizations in ramp-up to the next calendar year. Comprehending the drivers of relationship-building success starts with differentiating true PR strategy from mere tactics.
Topics:
Fletcher,
marketing strategies,
public relations strategies,
public relations,
kelly fletcher,
mary beth west,
#MsInterPReted
Kelly and Mary Beth stir up some potential heat with this episode, taking to task the growing trend of brands (and their PR / marketing departments and even CEOs) adopting and pushing social debates and hotly contested political issues . . . all on the advice of some PR firms that may (or may not) be properly guiding their clients or otherwise offering up an inappropriate one-size-fits-all approach.
Topics:
Brand Awareness,
kelly fletcher,
PR News,
Ms. Interpreted,
activism,
#MsInterPReted
