#MsInterPReted - WATE-TV's Tearsa Smith and Community Journalism

Kelly and Mary Beth proudly welcome the powerful energy and insights of Tearsa Smith, Morning Anchor of WATE-TV Channel 6 News -- the ABC affiliate of Knoxville, Tennessee, to "Ms. InterPReted." Tearsa shares her experiences from the front lines of fielding, delivering and managing community news in the Year 2020, a time of massive global chaos at every level ... and how that chaos unfolds in a Middle-America market like East Tennessee, from COVID-19, to racial injustice and demonstrations, to the day-to-day roller-coaster of the newsroom with daily life.

Topics:
marketing, PR, Communications, public relations, kelly fletcher, mary beth west, Fletcher PR, Women in journalism, Tearsa Smith, WATE-TV

#MsInterPReted - Learning, Leading & Coping During Complex Times: Rod Cartwright

In this episode focused on learning, leading and coping in *The Year That is 2020 in the PR Profession*, Kelly and Mary Beth welcome Rod Cartwright, a London-based colleague and leader of Rod Cartwright Consulting, who also serves as Deputy Chair of the PRCA's Global COVID-19 Taskforce.

Topics:
PR, Communications, public relations, kelly fletcher, mary beth west, PRCA, Women in PR, COVID-19, Fletcher Marketing PR, COVID, Taskforce, Rod Cartwright

#MsInterPReted Twitter Chat with @abrothanamedCed Recap

On Wednesday, July 1st, #MsInterPReted hosted our monthly Twitter chat with special guest Cedric Brown, APR, MPRCA (@abrothanamedCed), a thought leader helping bridge the divide between fear & understanding in racial equality. The topic of discussion was 'Moving Past The Fear of #BlackLivesMatter.

Topics:
PR, kelly fletcher, mary beth west, PR Diversity, #MsInterPReted, PRCA, Twitter Chat, Cedric Brown, #BLM, #BlackLivesMatter

#MsInterPReted - PR's Diversity Problem

(Recorded June 4, 2020).

Topics:
Fletcher, PRSA, reputation, PR, public relations, kelly fletcher, mary beth west, PR Diversity, #MsInterPReted, inclusion, George Floyd, Reputation Dr., workplace, diversity action alliance, Inaction, mike paul, race, DEI, PRSA Foundation

#MsInterPReted -PR & Crisis at Mach Speed: Lt. Col. Ashley Nickloes

Tennessee Air National Guard Lt. Col. Ashley Nickloes’ grandfather died as a U.S. military pilot in the Pacific Theater of World War II after running out of fuel on a weather reconnaissance and bombing-raid mission … and his life sacrifice drove his granddaughter’s life-inspiration to become a pilot and – ultimately – a military mid-air refueling mission combat aviator. She shares her story and her leadership tenets, on this special Memorial Day Edition of #MsInterPReted.

Topics:
empowering women, gender, leadership, Fletcher, PR, public relations, kelly fletcher, mary beth west, #MsInterPReted, pilot, equality, military, ashely nickloes, memorial day, combat

#MsInterPReted - Data in the Details: A Better Advocacy Model

How must strategic communicators use data effectively in their communications campaigns, advocacy work and in counsel to senior management?

Professor Ana Adi of Quadriga University in Berlin, Germany, delves into this topic, with a passion for making our work stronger through the power of the best information and insights.

Topics:
gender, Fletcher, marketing, PR, public relations, kelly fletcher, mary beth west, #MsInterPReted, Berlin, womeninpr, data, Quadriga University, Ana Adi, research, metrics

Ms. InterPReted Episode 7:  Differentiating True PR Strategy From Mere Tactics

Q4 is “Strategic Planning Season” for many companies and organizations in ramp-up to the next calendar year. Comprehending the drivers of relationship-building success starts with differentiating true PR strategy from mere tactics. 

Topics:
Fletcher, marketing strategies, public relations strategies, public relations, kelly fletcher, mary beth west, #MsInterPReted

Ms. InterPReted Episode 4 - Tennessee Tourism PR: It's All That & A Sip of Whiskey

 

Topics:
podcast, kelly fletcher, mary beth west, PR News, Ms. Interpreted, whiskey, tourism, Grains & Grits

#MsInterPReted Episode 3: Marketing to Women with CEO Kelly Fletcher

 

Transcript:

Topics:
podcast, kelly fletcher, mary beth west, Ms. Interpreted, PR Diversity

Fletcher / West Join Forces with New #MsInterPReted Public Relations Podcast

With offices in Knoxville and Atlanta, Fletcher Marketing PR announced today the launch of the “MsInterPReted” podcast, a new digital offering from the public relations firm to help demystify PR issues, trends and related topics for strategic communicators as well as executives in other disciplines who wish to grow their businesses or develop their organizations.

Topics:
Tips, Public Speaking, Reporting, Communications, MarketingPR, In the News, public relations, influencer, social media, influencer marketing, podcast, kelly fletcher, mary beth west, PR News, Ms. Interpreted